I find it shameful this is followed by the Black Friday buying binge, as if we, as a society, have not taken the lesson to heart. Being thankful will save you money, but also compel you to respond by giving. This reminds me of Heidelberg Catechism Q & A 86:
A. To be sure, Christ has redeemed us by his blood. But we do good because Christ by his Spirit is also renewing us to be like himself, so that in all our living we may show that we are thankful to God for all he has done for us, and so that he may be praised through us. And we do good so that we may be assured of our faith by its fruits, and so that by our godly living our neighbors may be won over to Christ.